A little luxury. A lot delicious. The only way to describe the Yering Station powerhouse wine 'Little Yering’.

For years this wine has become a staple on the shelves and a purchase that never disappoints. Naturally, it made perfect sense for Yering Station’s first outdoor advertising campaign to focus on 'Little Yering' itself. With a simple approach, a sweet play on words as a great foundation and a colour palette that speaks loud and clear, the first outdoor campaign launched just a week ago.

After initially debuting on in-store screens and digitally, it's now appearing throughout the streets of Melbourne and Sydney. We are so excited to expand our love for our little powerhouse, Little Yering.

How fortunate to have such an exciting new development in a brand with years of legacy, foundation and stability. As they say, you’re never too old to start something new.